Toyota Industries Commercial Finance is excited to announce the 2025 Partners of Excellence program, hosted at The Resort at Pelican Hill in Newport Beach CA, a five-star, five-diamond luxury destination.

In the spirit of One Toyota, we created an incentive program and award trip bringing together both Hino and Toyota dealers and our OEM partners at Hino and TMH.

This year’s Partners of Excellence program runs from April 1, 2024 – March 31, 2025. The trip for winners (and a guest) will take place in September 2025 at Pelican Hill Resort.

The top dealers (for Toyota and Hino each) based on the program parameters (outlined in the program flyer) will earn the distinctive Partners of Excellence Award and trip. Winners will be announced in early May. Should you have any questions regarding the program – your TICF Regional Sales Manager is available to assist.

“We truly value your partnership and look forward to continued collaboration in achieving mutual goals, customer loyalty, and long term profitability.”

You can also take a look at the 2024 Partners in Excellence winners and find out more about the program by clicking here.

Good luck and we hope to see you in the 2025 Partner’s Circle!

The most rewarding part of this role is finally having the chance to meet the dealers who have long been her customers, such as one in Tulsa she recently met whom she’s worked with as long as she’s been with the company. “Any time I can get out and meet customers it feels so special and transcends the work environment—it’s more like meeting an old friend,” she says.

The material handling industry is a fascinating space, given its ever-evolving nature and the wide range of industries she’s become familiar with. For example, Nalls says she recently learned about a product that’s specific just to the rail industry. “Dealer products are so unique and complex, with these niches that each have their own specialties,” she notes. Another increasingly common innovation is the widespread use of automation, including the very “humanlike robots” she recently saw in action at a trade show.

While she finds her position rewarding, Nalls points out that the pivot to sales isn’t always easy, and she suggests anyone interested in pursuing a career take the opportunity to explore how other departments work for a more holistic view. The job shadowing she did was illuminating in learning more details about how each department impacts the other.

However, she has also realized that regardless of their various functions, all of the departments at TICF share one commonality—they all have the goal of supporting dealers and customers and take that seriously.

“While we recognize we wouldn’t have a business without our dealers, the relationship is symbiotic because we know we provide them with a valuable service,” she says. “Hands down what I hear constantly from our dealers is that we give them a huge advantage compared to with going to a bank, which is why they continue to work with us.”

In her opinion, the game changer that sets TICF apart is the ability to finance or sell a forklift multiple times as it moves through the lifecycle, which is a win-win for TICF and the dealers.

“Surprisingly, economics wasn’t my favorite subject in school, yet now I see it’s such an important part of what we do,” Nalls says. “I get so many questions about the economy, from inflation to rates, so I am paying more attention than I had ever expected, in addition to the insightful input I receive from our team that puts these factors into context.”

If she had one message for the dealers, it would be that every TICF associate is 100% there to support them. “The associates care deeply about helping your business grow,” she says, adding that she encourages them to take a tour and meet the team if their travel ever takes them near TICF headquarters outside of Dallas.

And, Nalls emphasizes, Dallas is a great place to visit. As a foodie, she enjoys the restaurant scene in Dallas and trying new cuisines. That’s also one of the draws for her penchant for international travel, where she loves exploring new cultures and learning about other countries.